LIST OF COURSES

MEDIA / JOURNALISM

OVERVIEW OF MODULES

Module 1: Communications and Mass Media
Module 2: The Print and Broadcast Media
Module 3: Media Law and Ethics
Module 4: Journalism

Most media and journalism graduates work in television and radio stations, newspapers magazine and press agencies. Although some are freelancers, but in general, they are constantly writing, editing and proofreading, liaising with editors, designers and photographers. Read more

PUBLIC RELATIONS

OVERVIEW OF MODULES

Module 1: Introduction to Public Relations
Module 2: Public Relations Writing
Module 3: Public Relations Process
Module 4: Specialist Areas in Public Relations

After this case of study, you become a public relation analyst, public relation specialist, head of communications in business organisations and government organs, creating and maintaining public image for business firms, crafting media measures, expert at using social media programmes to shape public durations. Read more

ADVERTISING MANAGEMENT

OVERVIEW OF MODULES

Module 1: Fundamentals of Advertising
Module 2: Advertising Media
Module 3: Advertising Messaging Channel
Module 4: Marketing/Sales & Advertising

Career paths for an advertising graduate means progressing to be an advertising supervisor in any marketing, sales, retail public relations and government agencies who wants to increase awareness of any programmers polices or items of interest. As an advertising professional, your creativity will be required to understand the consumer and public behavior. You are equipped with competencies that prepare you to work in design studies, advertising agencies, copy writing, television, media and print and publishing firms. Read more

EVENT MANAGEMENT

OVERVIEW OF MODULES

Module 1: Functions of Project Management
Module 2: Working with the Management
Module 3: Project Communication Management
Module 4: Completing the Project

Event professionals have so much opportunity, especially in new product launch, managing events, conferences, charity fund raising, sales promotions, as public relations and event supervisors, event executive and organiser and more. Read more

MARKETING MANAGEMENT

OVERVIEW OF MODULES

Module 1: Concept of Marketing
Module 2: Marketing Communications
Module 3: Services Marketing
Module 4: Consumer Behavior

Upon completing this professional course of study, you can earn a Level 6 Diploma in marketing management, with the strategic knowledge to function as a senior marketing manager, top executive, head superior and team leader in any business firm, corporations and government department. Read more